CISCO SYSTEMS.

Berlin.
CISCO SYSTEMS.

CISCO CONNECT.

CATEGORY: Congress | Evening event | Fair | Exhibition | congress

CHALLENGE: Connect the unconnected

participant: 3000

Cisco in the digital future.

For the US network giant Cisco, REALIZE is implementing one of the most important Internet of Everything (IoE) congresses in Germany under the motto “Connect the unconnected”. For this purpose, an empty industrial station with 23,000 sqm of space in Berlin is transformed into an impressive world of experiences around our digital future for two days.

On the sidelines of 60 power sessions in the style of a TEDx conference and a multimedia plenary, the more than 3,000 participants can admire an innovative exhibition concept that illustrates the enormous dimensions of Industry 4.0 at Cisco Connect 2014. Forums and booths revolve around each other as if in a universe, illustrating the almost infinite variety of possibilities – in a world where packages talk to senders and robots order the required parts themselves. This common thread also runs through the evening event, which makes the motto emotionally tangible. In just two hours of reconstruction and rehearsal time, the rooms create a rousing atmosphere with an impressive staging.

The event will be completed by outstanding personalities and speakers from politics and business. Among others, Baden-Württemberg’s Prime Minister Winfried Kretschmann and Dr. Viviane Reding, Vice-President of the EU Commission until 2014, will be present.

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