Munich.

REALIZE & Partner | OPEN + Mind.

REALIZE & Partner | OPEN + Mind.

CATEGORY: Evening event | Customer event

CHALLENGE: Conveying a feeling of snow in July

participant: 150

Open+Mind | Three in a row, all good things are three.
Dress warmly!

They say winter has come. Quite spontaneously in July. In Munich. Could be due to the altitude – 13th floor. Or, of course, it could be climate change. Or perhaps it’s simply a cleverly devised concept. After all, new winter collections are also sold in the summer. And it’s the same with the Christmas parties. And that’s the way it goes with the Christmas celebrations.

While the people of Munich are sweating outside, we’re simply serving mulled wine at this year’s Open+Mind event, already in its third year. Why not? A summery white Christmas above the rooftops of Munich.
With lofty rooms and a 360° panoramic view, the Design Offices München Atlas offer the perfect location for this. Our partner Gahrens + Battermann create the perfect Winter Wonderland room with design panels from ATOMIC-Dekobau this evening and also have some other convincing technology in tow. And because winter without Christmas decoration is like summer without a barbecue, we had another professional on board with Dallmayr Eventcatering.

Summer feeling and BBQ were of course also on the agenda. In July, in Munich. Of course! We just say ” Munich’s largest private roof terrace”. Winter meets Summer in the City – got it!
Instead of the Christmas flute concert under the tree, however, we opted for a mix of break dancers, beatboxers, an opera singer and the best street music band in the world! Silent night was yesterday.

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